La semana pasada nos dimos un paseíto hasta Marbella para el Business Innovation Marbella 2024 (BIM), y ¡vaya experiencia! Durante dos días, esta ciudad costera se transformó en el epicentro del emprendimiento y la tecnología. Aquí os dejamos un resumen de lo más top del evento!
Día 1: Charlas que inspiraron y encendieron la llama emprendedora
El miércoles arrancamos con las charlas, y el protagonista de la inauguración no podía ser otro que Raúl Chamizo, fundador de Ballify y miembro de nuestra comunidad. Con su ponencia inaugural «Emprendimiento Digital: De la Idea al Mercado», nos llevó de la mano por su viaje personal en el desarrollo de proyectos tecnológicos. Entre bromas, aprendizajes y mucha realidad, Raúl nos recordó que emprender no es para débiles, pero el esfuerzo siempre merece la pena.
Después, el turno fue de Noemí Carbonero, la visionaria detrás de AMALia, nuestra guía de turismo inteligente favorita. Su charla «Turismo Sostenible y Tecnología: Creando el Futuro de Marbella» no solo nos hizo soñar con unas vacaciones más responsables, sino que también nos dejó claro cómo la tecnología puede ser una fuerza para el bien, conectando visitantes y comunidades locales de forma auténtica y sostenible.
Día 2: Startups, Pitch Contest y un podcast en acción
El jueves llegó el momento más emocionante del evento: ¡el Pitch Contest! Seis startups seleccionadas de entre más de 40 candidatas dieron el todo por el todo en tres minutos (sí, cronometrados) para presentar sus proyectos frente a un jurado de lujo y un público exigente. Entre las finalistas destacaron:
- Calia, una IA que redefine la atención al cliente (y que se llevó el premio gordo).
- Logo, con su modelo de suscripción para bolsos de lujo.
- Colorai, transformando la personalización de moda y cosmética con tecnología de colorimetría.
Y claro, ¿quién dirigió todo con carisma y profesionalismo? Nuestro querido Ramón Rubio, que mantuvo el ambiente vibrante y lleno de energía.
El Pitch Contest fue posible gracias al apoyo de The Startup CFO, patrocinador oficial de esta emocionante competición. Su contribución no sólo impulsó el evento, sino que también ofreció a las startups finalistas la oportunidad de soñar en grande. Desde Málaga Tech, queremos extender un agradecimiento especial por su compromiso con la innovación y el emprendimiento. ¡Sois unos cracks! 👏
Además, mientras los pitchs sucedían en el escenario, Juan Antonio Tejada –a.k.a. «El Presi»– estaba en acción grabando un podcast. ¿Los invitados? Lo mejor de lo mejor:
- Mabel Santoyo Calderón, hablando de modelos de negocio sostenibles.
- Luis Martínez Almagro, de Activacar, explorando la movilidad eléctrica.
- María Jesús López Serrano, de YouForget.me, enseñándonos cómo cuidar nuestra huella digital.
- Natalia Cerón Santacruz, de Hagamos Hogar, innovando en convivencia intergeneracional.
¡Y no nos olvidemos del episodio especial con el equipo de Calia, nuestros ganadores del Pitch Contest!
Charlas de cierre: el broche de oro
Por la tarde, las últimas ponencias dieron el cierre perfecto al evento. Entre ellas, destacaron:
- Alberto Cárdenas, CEO de HealthGroup, hablando sobre cómo la inteligencia artificial está revolucionando la salud y el bienestar.
- Patricia Galán, experta en ciberseguridad, dándonos una dosis de realidad sobre cómo protegernos en un mundo hiperconectado.
- Y, para coronar, Ethien Salinas, CTO de Íkualo, con su charla «De la Idea al Impacto: El Viaje del Emprendedor», que nos dejó con una buena dosis de inspiración y ganas de seguir creando.
Nuestro veredicto: BIM 2024, nos has ganado
El Business Innovation Marbella 2024 no solo fue un escaparate de talento y tecnología, sino también un espacio donde se tejieron conexiones reales. Desde las ponencias hasta el networking (y, claro, los cafelitos entre charla y charla), este evento dejó claro que Marbella tiene mucho que ofrecer al ecosistema emprendedor.
Si te lo perdiste, tranquilo, siempre puedes contar con nosotros para ponerte al día. Y quién sabe, quizá el próximo año seas tú quien esté en el escenario. 😉
¿Nos vemos en el próximo evento? 🚀
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This was a fantastic read – I really appreciated the section where you mentioned how consistency beats motivation. It reminded me of a conversation I had recently about how small habits compound over time, even when you don’t feel like you’re making progress.I’ve been writing about similar ideas on habit formation and mindset, and it’s great to see others exploring this in a practical way too. If you’re curious, I shared a post here: aiinkboostcom.Thanks again for the thoughtful piece – looking forward to more!
This was a fantastic read – I really appreciated the section where you mentioned how consistency beats motivation. It reminded me of a conversation I had recently about how small habits compound over time, even when you don’t feel like you’re making progress.I’ve been writing about similar ideas on habit formation and mindset, and it’s great to see others exploring this in a practical way too. If you’re curious, I shared a post here: aiinkboostcom.Thanks again for the thoughtful piece – looking forward to more!
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